Diploma in Business Marketing Management
Level 4

Level 4 Business

Units Specification

Credit Value: 15

Guided Learning hours: 150

Organisation: EduQual

Unit Specification: The aim of this unit is to give learners the opportunity to use techniques for data gathering and storage, and demonstrate an understanding of quantitative and ICT tools available to create and present useful information, in order to make business decisions. 

Credit Value: 15

Guided Learning hours: 150

Organisation: EduQual

Unit Specification: This unit aims to give learners a sound grasp of the basics of financial reporting (context, purposes, and regulatory framework). It introduces the principal concepts of financial accounting and preparation of the principal financial statements, management accounting and its use for budgeting, costing and pricing, and the use of using
accounting techniques to aid business decision making.

Credit Value: 15

Guided Learning hours: 150

Organisation: EduQual

Unit Specification: This unit aims to give learners a sound grasp of the basics of business environment (context, purposes, and regulatory framework). It introduces the principal concepts of environment analysis.

Credit Value: 15

Guided Learning hours: 150

Organisation: EduQual

Unit Specification: This unit enables the learner to explain the principles, costs and benefits of marketing, describe marketing processes and their application to different types of business and market, explore the components of the marketing mix and the use of market segmentation, targeting and positioning to achieve competitive advantage.

Credit Value: 15

Guided Learning hours: 150

Organisation: EduQual

Unit Specification: This unit will give learners an overview of the scope of IT in business, focusing on the use of IT for marketing, information and communications purposes.

Credit Value: 15

Guided Learning hours: 150

Organisation: EduQual

Unit Specification: The aim of this unit is to enable learners to demonstrate an understanding of aspects of the law of contract and tort and show the skill to apply them, particularly in business situations. Learners will be able to explain how the law of tort differs from the law of contract, and examine issues of liability in negligence relating to business and how to avoid it.

Credit Value: 15

Guided Learning hours: 150

Organisation: EduQual

Unit Specification: This unit will enable learners to explain and describe the impact of organisational structures, cultures and management approaches on employees and teams in organisations.

Credit Value: 15

Guided Learning hours: 150

Organisation: EduQual

Unit Specification: This unit provides an introduction to the concepts and practices of human resource management within the UK and focuses on the management of employee recruitment, retention, reward, performance management and cessation.

Level 4 Computing

Units And There Specification

Credit Value: 20

Guided Learning hours: 200

Organisation: EduQual

Unit Specification: This module introduces you to the computer industry and how computers work. It will start with the history of computing, and then explain how computers hold and process information. It will then outline the basics of network, communications, operating systems and languages.

Credit Value: 20

Guided Learning hours: 200

Organisation: EduQual

Unit Specification: Introduction to Programming is a rapid prototyping workshop series that introduces the fundamentals of procedural programming. You encounter the first principles of coding from computational thinking and math for programmers to key elements such as variables, conditionals, loops, arrays and functions. We assume little to no prior experience of coding on entry. You learn procedural programming from the ground up, working through coding challenges and creative briefs that help embed new techniques and best practice into your programming ‘toolkit’

Credit Value: 20

Guided Learning hours: 200

Organisation: EduQual

Unit Specification: Digital Storytelling introduces a variety of media making techniques and approaches to interactivity that serve storytelling. You receive a primer in digital media production, and explore a range of digital narratives (e.g. web-based stories, alternative reality games, animated explainer videos) that are designed to inform, persuade or entertain. In-class projects make deploy both individual and collaborative working practice, and encourage critical reflection on your own work and the work of others. Technical sessions are complemented by an overview of the design and development process; from idea generation and contextualization to artifact creation and testing. Here you encounter theories and best practice around media research, collaborative working, peer feedback and reflective writing. The breadth of material covered in Digital Storytelling is deliberately wide in order to expose the range of approaches and opportunities that are available to you when working with digital media.

Credit Value: 20

Guided Learning hours: 200

Organisation: EduQual

Unit Specification: This unit introduces students to the underpinning services required to host, manage and access a secure website before introducing and exploring the methods used by designers and developers to blend back-end technologies (server-side) with frontend technologies (client-side). The main purpose of the unit is to create leaning skills of web programming by using different platforms and languages. Web development broadly refers to the tasks associated with developing websites for hosting via intranet or internet. The students can learn the use of CSS3, Java, Jquery, along with HTML5 to make website interactive. The web development process includes web design, web content development, client-side/server-side scripting and network security configuration, among other tasks. This unit introduces students to the underpinning services required to host, manage and access a secure website before introducing and exploring the methods used by designers and developers to blend back-end technologies (server-side) with frontend technologies (client-side). To help ensure new designers are able to design and deliver a site that offers an outstanding User Experience (UX) supported by an innovative User Interface (UI) this unit also discusses the reasons, requirements, relationships, capabilities and features of the systems they will be using and gives them an opportunity to explore various tools, techniques and technologies with ‘good design’ principles to plan, design and review a multipage website.

Credit Value: 20

Guided Learning hours: 200

Organisation: EduQual

Unit Specification:

Digital Storytelling introduces a variety of media making techniques and approaches to interactivity that serve storytelling. You receive a primer in digital media production, and explore a range of digital narratives (e.g. web-based stories, alternative reality games, animated explainer videos) that are designed to inform, persuade or entertain. In-class projects make deploy both individual and collaborative working practice, and encourage critical reflection on your own work and the work of others. Technical sessions are complemented by an overview of the design and development process; from idea generation and contextualization to artifact creation and testing. Here you encounter theories and best practice around media research, collaborative working, peer feedback and reflective writing. The breadth of material covered in Digital Storytelling is deliberately wide in order to expose the range of approaches and opportunities that are available to you when working with digital media.

Credit Value: 20

Guided Learning hours: 200

Organisation: EduQual

Unit Specification: This unit helps the student to grasp the creativity strategies and try to develop new innovations. Creativity is very important in modern era.  The revolution of innovations and new technology are owed to creativity. There are some components and strategies of creativity and modern techniques are discussed for creativity. Without creativity, there can be no innovation. Innovation is to creativity as technology is to science – the application of ideas to either provide solutions to our biggest problems or improve our quality of life. In order for humanity to survive over The main purpose of the unit is to give hand to the students to understand the concepts millennia, it had to learn how to adapt and evolve.